Becoming The Better You
Becoming Unshakable
Dallas, TX • February 12, 2026
A one-day, in-room leadership activation to stabilize your decisions and leave with clear next steps. Walk out with decisions you can act on immediately.
Dallas • Becoming Unshakable
This is a one-day, in-room BTBY experience for leaders, entrepreneurs, and builders who are ready to stop circling clarity and start acting on it.
This is a deliberate activation that helps you stabilize your internal posture, sharpen clarity, and leave with decisions you can act on immediately.
The Unshakable Investor Workshop
This exclusive workshop is designed for those ready to build conviction, clarity, and long-term strength in both life and capital. Hosted by Unshakeable Investor, the session goes beyond tactics— grounding participants in disciplined thinking, resilient strategy, and decision-making that holds under pressure.
This is where confidence stops being motivational and starts being structural.
Lead Host & Headliners
Known for grounding breakthrough moments in practical clarity, Dr. Toby Potter brings a uniquely stabilizing presence to the room—anchoring the experience and ensuring insight translates into real-world action.
Founder of BTBY • Global Empowerment Leader
Leadership Coach & Organizational Culture Strategist
Purpose-Driven Leader & Transformation Facilitator
Leadership Speaker & Performance Builder
Global Leadership Strategist & World Civility Ambassador
Speaker & Leadership Guide
Leadership & Personal Development Speaker
Wellness Strategist & Transformational Speaker
Relationship & Communication Facilitators
Who This Experience Is For
This event is designed for people who are done circling their potential and ready to stand in it. If you are looking for clarity that leads to action—not just inspiration—you belong in this room.
- You feel called to lead, build, or serve at a higher level
- You want clarity that turns into decisions
- You value depth, structure, and integrity over hype
- You are ready to take responsibility for your next chapter
- You are looking for motivation without follow-through
- You prefer passive listening over active participation
- You are unwilling to examine your patterns honestly
- You want quick fixes without real change
Frequently Asked
Who is this event really for?
This experience is for leaders, entrepreneurs, creators, and builders who are ready for clarity that leads to action. If you value depth, integrity, and responsibility over hype, this room is for you.
Is this a motivational or sales-focused event?
No. This is not a hype session or a pitch-fest. While opportunities may be shared, the primary focus is grounding clarity, strengthening leadership, and helping you leave with decisions you can act on immediately.
Are tickets refundable or transferable?
Tickets are non-refundable but fully transferable. If your plans change, you may give or sell your ticket to someone else.
Is there a virtual or replay option?
No. This experience is intentionally designed for the room. Presence, interaction, and in-person energy are core to the impact of the event.
What should I wear or bring?
Business casual or confidence-first attire is recommended. Bring something to take notes and a willingness to engage honestly.
Voices & Vision In Motion
Becoming The Better You
BTBY creates immersive, in-room experiences where clarity turns into action. Built for leaders who value depth over hype, BTBY gatherings anchor personal strength, sharpen decision-making, and activate momentum that carries forward long after the room clears.
Unshakeable Investor
Unshakeable Investor empowers individuals to build resilience, clarity, and long-term vision in both life and wealth. Grounded in principle and strategy, it champions steady growth, disciplined leadership, and confidence that holds under pressure.
Dr. Toby Potter
Experience breakthrough clarity, real strategies, and unshakable momentum. With Dr. Toby Potter, you gain powerful insights, practical pathways, and high-level connections that translate vision into real-world leadership.
Santo Stevens
Drawing from his NFL experience, Santo Stevens brings elite athletic insight, disciplined leadership, and a heart for personal development— motivating audiences to pursue excellence and rise with purpose on and off the field.
Dr. Rueben West
A dynamic leader driving socioeconomic progress through global collaboration. As a World Civility Ambassador, Dr. West empowers governments and businesses to thrive through cross-border partnerships that advance prosperity and purpose.
Choose Your City
When you’re ready for clarity that leads to action, choose the BTBY Live experience that fits your moment.